Meet the Gola Team

Brian Lafond

Principal

Brian Lafond advises corporate occupiers on how to evaluate and execute real estate decisions with clarity and discipline.

After joining Gola in 1998, he developed a focus on helping clients navigate complex transactions through detailed analysis and structured decision-making. His early experience in pharmaceutical sales shaped his ability to assess situations quickly, identify issues, and work through them methodically.

Today, Brian works directly with clients on site selection, financial analysis, lease and purchase negotiations, and lease administration across office and industrial assignments. His involvement ensures decisions are grounded, consistent, and aligned with the client’s position.

Approach

Brian’s approach is analytical and direct: understand the variables, evaluate the options, and execute with discipline.

He works closely with clients to break down market data, financial impact, and risk, then carries those decisions through negotiation and execution without losing alignment along the way.

Experience

Over the course of his career, Brian has represented both national and regional occupiers across a wide range of industries, advising on lease negotiations, relocations, renewals, and long-term portfolio decisions.

His experience spans office and industrial assignments, with a focus on Bucks and Montgomery counties, where his familiarity with the market supports practical, informed decision-making.

Outside the Work

Brian spends time with his wife Angie and their two children, Ryan and Callie. He enjoys traveling, time at the beach, coaching youth sports, and playing golf.

Education

Ursinus College / Bachelor of Science, Biology

When I approach a transaction, my focus is on helping clients evaluate their options clearly and make decisions that hold up over time.

Brian LafondGola Principal

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